Posts Tagged ‘Yasmin Ahmad’
This week, we find out what scared off a PETA protester in Singapore…
A People for the Ethical Treatment of Animals (Peta) activist’s attempted protest outside a Kentucky Fried Chicken outlet in Singapore was abruptly ended after it ran afoul of the law.
Edward Basse planned to don a chicken costume and hold up a placard that read ‘KFC: Stop Chicken Cruelty’ outside the outlet. Within minutes of arriving in a taxi, the 24-year-old Amercian was approached by police and advised to leave as he did not have a valid permit to protest there. Without putting up a fight, Basse complied. What a chicken!
Lynx launches risqué campaign for World Cup -
As the World Cup hots up, so has ad campaigns associated with the football tournament. Unilever deodorant brand Lynx has launched a series of patriotic posters tailored for some of the competing nations.
Created by BBH, the outdoor ads attempt to evoke the pride of the nations playing in the tournament by capturing a celebration that is known throughout the football community.
In her own words… a tribute to Yasmin -
One year on, visual artist Kevin Bathman remembers the life and legacy of Malaysian visionary, Yasmin Ahmad, with a new digital art exhibition. Using Ahmad’s own blog as inspiration, Bathman has blended her words with striking visual images to create an art series as progressive as Ahmad’s own thoughts.
Ahmad is best known as the international award-winning Malaysian film director and ECD of Leo Burnett Kuala Lumpur, who sadly passed away in July last year. Find out more about the exhibit here.
Shiseido releases film to market Tsubaki brand in Japan -
Shiseido has launched a film in Japan as part of a mammoth ad campaign for its Tsubaki brand of shampoo.
In the works since 2008, ‘Flowers‘ was conceived by Takuya Onuki for Shiseido and features six actresses/models who regularly appear in the marketing for of its Tsubaki brand of shampoo. The official website for Tsubaki has also been turned into a trailer for the film.
… And one we don’t -
ITV has apologised to HD channel viewers after a “transmission problem” caused them to miss England’s first World Cup goal.
Viewers did not see captain Steven Gerrard’s early strike against the USA in the match that ended up 1-1. Some viewers reported seeing an ad (media placement triumph for Hyundai no?).
ITV said coverage had encountered an “interruption” and presenter Adrian Chiles had to apologise on air at half-time. Well, at least viewers got to see English goalkeeper Robert Green’s howler which gifted the Americans the equaliser.
Tags: bbh, chicken activist, Flowers, ITV, Kevin Bathman, Lynx, PETA, Robert Green, Shiseido, Singapore, Takuya Onuki, Tsubaki, World Cup, Yasmin Ahmad
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As many of you will know by now, Yasmin Ahmad, ECD at Leo Burnett Malaysia, passed away at the weekend following a stroke last week. Very sad news.
In her honour, we thought we’d scour YouTube and dig out a few of her best ads, showcasing her ability to tell genuinely moving stories. We need your suggestions too.
First up, two Singaporean spots, both for the Ministry of Community Development, Youth and Sports. First, the acclaimed ‘Funeral’ spot from earlier this year. This was described in Media as “funny, surprising and emotionally provocative”, and also as “simply brilliant”. It manages the rare feat of being both genuinely moving and funny.
Also for the MCYS was 2008’s ‘Family’ - it’s less of a tear-jerker than ‘Funeral’, focusing on the relationship between father and daughter, but a great story nonetheless.
The list wouldn’t be complete without ‘Tan Hong Ming’, the famous ad for Petronas that won Gold at both Cannes and the Spikes last year, marking a breakthrough for the Malaysian ad industry. Its virtue is the natural performance of the children being filmed.
The Petronas ads were a regular highlight, allowing the creative team to create what are in effect short films without too much ’sell’. Here’s one celebrating Chinese New Year back in 2001:
Yet some of this style comes through in the more overtly commercial ads. Finally, here’s a spot for AirAsia. More openly comedic than some of the others, but still with a strong sense of family underpinning it.
Of course, this list is far from definitive - please feel free to post your suggestions and links in honour of a creative who will be sorely missed.
Tags: Leo Burnett, Yasmin Ahmad
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